Privacy Policy

Updated Date: July 25, 2025

This Privacy Policy describes how DealEngine (a division of Digital Marketing Collective Inc., “we”, “us”, or “our”) collects, uses, discloses, and protects your information when you visit our website at www.dealengine.ca ("Website") or interact with us online.

We are committed to respecting your privacy and complying with the Personal Information Protection and Electronic Documents Act (PIPEDA) and other applicable privacy laws in Canada.

1. Information We Collect

We may collect the following types of personal and non-personal information:

1.1. Personal Information

When you use our Website or fill out a form (e.g., contact, demo request, lead form), we may collect:

Full name

Email address

Phone number

Business name and industry

IP address

Comments or messages submitted by you

1.2. Non-Personal Information

We may also collect:

Browser type and version

Device information

Pages visited and time spent on the Website

Referral source (e.g., ad, search engine, social media)

2. How We Use Your Information

We may use your personal information to:

Respond to inquiries or contact form submissions

Provide you with requested materials or demos

Improve our Website and user experience

Send relevant emails or marketing communications (you can opt out anytime)

Track usage and ad performance (Google Analytics, Meta Pixel, etc.)

3. Cookies and Tracking Technologies

We use cookies and tracking tools like:

Google Analytics to understand website usage

Meta/Facebook Pixel to optimize ad delivery and track conversions

Session cookies for website functionality

You can control cookies through your browser settings and opt out of some tracking tools using services like Google’s Ad Settings or optout.aboutads.info.

4. Third-Party Services

We may share your information with trusted third-party providers who help us operate our business, such as:

CRM platforms

Ad platforms (Google Ads, Meta)

Email marketing tools

Hosting and website analytics tools

These parties only have access to the information necessary to perform their tasks and are contractually obligated to protect your data.

5. Your Rights

You have the right to:

Access your personal data

Request corrections

Withdraw consent for marketing at any time

Request deletion of your data (subject to legal and operational requirements)

To exercise any of these rights, email us at [email protected].

6. Data Security

We use appropriate security measures (including SSL, access controls, and regular audits) to protect your personal information from unauthorized access, loss, misuse, or disclosure.

However, no method of transmission over the Internet is 100% secure. We encourage you to take appropriate precautions when sharing personal data online.

7. Retention of Data

We retain personal data for as long as necessary to fulfill the purposes outlined in this policy or as required by law. If you request deletion, we will securely remove your information from our systems where legally permissible.

8. Children’s Privacy

This Website is not intended for children under the age of 13. We do not knowingly collect personal information from minors. If you believe we have unintentionally collected such data, please contact us and we will delete it promptly.

9. Changes to This Policy

We reserve the right to update or change this Privacy Policy at any time. Any changes will be posted on this page with the new effective date. Your continued use of the Website after changes indicates your acceptance.

10. Contact Us

If you have any questions about this Privacy Policy or how your data is handled, please contact us:

Digital Marketing Collective Inc.
Attn: Privacy Officer
📍 Calgary, Alberta, Canada
📧 [email protected]